Press Releases

RS Components and SMC extend partnership to offer over 4,600 pneumatic products for the automation industry in Asia Pacific

SMC to benefit from RS Components’ robust award winning eCommerce capabilities

Taiwan, 8 August 2012 :

RS Components, the trading brand of Electrocomponents plc (LSE:ECM), the world’s leading high service distributor of electronics and maintenance products, has extended its partnership with SMC, a leading pneumatics expert, in the Asia Pacific region.  Through the new partnership, RS Components now offers 4,600 SMC products across the region. SMC will also tap onto RS Components’ wide distribution network including its award winning eCommerce platform.  RS Components is the only online distributor for SMC pneumatic products in the Asia Pacific.  

A clear example of RS Components’ strong relationship with key strategic suppliers, the partnership will add to its extensive range of automation and control products available to customers within the region.  The SMC product range will include rotary actuators, fittings and tubing, control valves, pressure regulators, air cylinders, rodless cylinders, flow control equipment, blow guns, silencers and static electricity elimination equipment for the best pneumatics. These products are designed for various industry segments in the automation industry.

For SMC, the robust eCommerce platform provided by RS Components extends its ability to reach customers locally at the point of need, which is vital for both market penetration and expanding market share.  Through RS Components  eCommerce websites, customers will be able to access SMC products with flexible and targeted pricing instantly, view 3D product models online and enjoy 24-hour online purchasing convenience.  RS Components will also continue its multi-channel strategy, supporting customers who prefer traditional purchase methods such as phone or fax.

The 4,600 SMC products are now available on RS Components eCommerce websites across the region.  RS Components intends to gradually offer the entire SMC pneumatics range to customers over the next few years. The partnership will also ensure customers enjoy value added services such as training, technical support and quality assurance when they buy from RS Components.

At a recent signing ceremony between the two companies to include South East Asia in the partnership agreement, Nakano Go, RS Components’ Head of Product Management, Maintenance, Asia Pacific said, “Extending the partnership is significant to both RS Components and SMC.  Ensuring leading edge technologies from global suppliers like SMC are in our offerings is a strategic move to boost our automation and control business. For SMC, they will benefit from the extension of their reach in the region through our eCommerce platform and strong distribution network.”

“Customers from key industries in the region such as car manufacturing, machine manufacturing, food and beverage manufacturing and mining stand to benefit from the wider range of products with the convenience of 24-hour online service from our websites,” he added.

This is not the first time both companies are working together. RS Components and SMC renewed their global partnership agreement last year.

About RS Components

RS Components and Allied Electronics are the trading brands of Electrocomponents plc, the world’s leading high service distributor of electronics and maintenance products. With operations in 32 countries, we offer more than 550,000 products through the internet, catalogues and at trade counters to over one million customers, shipping more than 46,000 parcels on the same day the orders are received. Our products, sourced from 2,500 leading suppliers, include electronics, automation and control, test and measurement, electrical and mechanical components.

Electrocomponents is listed on the London Stock Exchange and in the last financial year ended 31 March 2012 had revenues of £1.27bn.

For more information, please visit the website at

Editorial Contact

RS Components
Tan Soo Chun
Public Relations Manager - Asia Pacific
Tel: +65 6391 5745 


The Hoffman Agency
Rasheed Abu Bakar
Senior Account Executive
Tel: +65 6361 0250


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